RINO – COLORFUL DESIGN WITH OWN PATTERNS
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Unique fabrics, small-scale production, Swedish design
Be seen in RINO's colorful clothes and accessories! Rino's clothes and fabrics are designed by Rino himself , you won't find them anywhere else. Swedish design where we create our fabric patterns from scratch.
Rino's clothes are sewn in small batches . We work with natural materials and organic fabrics and have a sustainable production to ensure that your clothes feel good, both on the body and in the soul.
The creation behind RINO
Rino is an old nickname for Carina, it was my mother who called me "Rino Fino" and that's how it is. The clothing brand Rino has existed since 2007 when I picked up my old teenage hobby of sewing clothes. In the beginning I sewed exclusively from recycled fabrics , retro duvet covers, curtains etc. Seeing possibilities in the smallest piece of fabric is in Rino's DNA. The colors and patterns from the 60s/70s are still close to my heart and have inspired me in my own designs.
I made and still make garments and fabrics that I think are missing, things that I want to wear myself. Comfortable, colorful clothes that make you happy. Playful with style. Shared joy is double joy and from the beginning I showed my creations in blog form, people started to get in touch and the clothing brand Rino grew. The feeling when someone tries on a Rino garment and somehow finds home is unbeatable.
Clothes with feeling – from idea to finished garment
My garments and patterns start as a sketch, scribbled on a piece of paper or in one of my many sketchbooks. Each finished garment and pattern is created with joy (and sometimes frustration, as it should be!) in every part of the process. Sometimes I design a fabric for a specific garment, other times I want a fabric to become a certain dress model and suddenly I find a beautiful button that inspires a whole new garment.
I used to sew all my clothes myself, and also took custom orders. Now I don't have enough time and I collaborate with a small woman-owned tailor shop in Lithuania.
Rino is located in Stockholm
Our store is located at Bondegatan 1 D in Södermalm. This is also where I pack your webshop orders, so it is fine to come and pick up your package and try it on site for those who wish.
Explore my collections:
Design that makes you happy
Clothes should be comfortable and make people happy, whether it's a colorful long dress or plain basic garments . My wish is for Rino to be the vintage of the future , I want to create clothes that last over time, both in quality and style.
I hope my clothes and colors make you smile!
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All good
Carina